Our Approach

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As Colorado families struggle to create self-sufficiency, they have a few choices: continue low-wage employment with little to no upward mobility; access public assistance such as food stamps, rental assistance, and childcare subsidies – which are limited, can be cut off at the slightest increase of income, and are difficult and time consuming to access; or move to another community because their neighborhood is unaffordable. RMMFI exists to provide a solution to these individuals: ​income and wealth generation through business ownership.

RMMFI serves its entrepreneurs with both ​business development​ and ​lending services​. Our goal is to build the RMMFI entrepreneur into a business owner who can successfully shift and adapt to changing environments presented both in their businesses and in their lives. RMMFI’s programs look to build stability and growth across personal stability, entrepreneurial spark, and business feasibility.

Intentionally built along the​ Idea, Launch, and Thrive​ ​business incubator​ ​pathway, RMMFI programs help entrepreneurs build strong foundations in both their businesses and their lives.

The RMMFI Team

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Rob Smith


Emily Collyns

Education Coordinator

Sarah Craft

Marketing & Communications Coordinator

Patrick Efferson

Graduate Placement Coordinator

Emma Feitelson

Volunteer Coordinator

Ryan Flanders

Capital Manager

Romales Gray

Trainer - Aurora

Sydney Jackson-Clockston

Trainer - Denver

Jeremy Katz

Regional Program Manager

Sherrie Lawson

Site Activation Manager

LaRae Martinez

Outreach Specialist

Mary Kate Morr

Community Engagement Manager

Sera Muñiz

Director of Programs

Pamela Richard

Outreach Specialist

Theresa Rinne-Meyers

Director of Impact

Jessica Sveen

Director of Operations

Monique Walker

Placement Coordinator - Aurora

Aaron Witzke

Director of Growth Initiatives

Veronica Ybarz

Placement Coordinator - Denver

Board of Directors

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Jarrod Schleiger

Chair | Executive Vice President, FirstBank Cherry Creek

Kathy Streeter

Vice-Chair | HR/People Consultant

Rob Smith


Heather Kendrick

Secretary | Partner, Kutak Rock LLP

Ravi Duggirala

Treasurer | Director of Risk Strategy, Xcel Energy

Justin Ball

President, Bespoke Event Group

Aimee Charlton

Owner, Great Harvest Bread Co.

Aaron Clark

Founder & CEO, Equity Solutions

Chris Coble

Co-Founder and Managing Director, BLACK LABEL

Tara Dunn

President, HighMark Law LLC

Abbey O’Neal

Strategist & Experience Advisor, Factor

Kristin Todd

President & CEO, Community Foundation of Northern CO

Jay Whisenton

Co-Owner, Feeding the Multitudes Catering

Our Awards

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​Right on the Money Award ​ – Consumers United Association – 2011, 2012, 2014, 2015, 2016, 2018, 2019, & 2020
Google.org Impact Challenge Finalist – Google.org – 2019
AEI Innovation Grant– American Enterprise Institute – 2019
Top Company Finalist (Nonprofit)
– COBiz Magazine – 2013, 2018, & 2019
Small Nonprofit of the Year​ – Denver Metro Chamber of Commerce – 2016
David E. Bailey Small Business Advocate of the Year – Denver Metro Chamber of Commerce – 2016
Colorado ​Innovation in Philanthropy Award ​– Bank of the West – 2011

RMMFI is the 2016 Small Nonprofit of the Year!

RMMFI is proud, honored, thankful, and so excited to be named the 2016 Small Nonprofit of the Year, awarded by the Denver Metro Chamber of Commerce. This award recognizes the dedication of the RMMFI Team and Board, the generosity of the RMMFI community of volunteers and donors, and–most importantly–shines a light on the incredible, passionate, and hard-working RMMFI Entrepreneurs who are making their lives, the economy, and our communities more vibrant! We celebrate together as the RMMFI community, for we are ALL creating economic and social mobility through entrepreneurship!

Rob Smith named the 2016 David E. Bailey Small Business Advocate

Rob Smith, RMMFI’s CEO, received the incredible honor of winning the 2016 David E. Bailey Small Business Advocate of the Year. This award is in recognition of Rob’s leadership and unwavering commitment to ensuring that ALL entrepreneurs have access to a meaningful opportunity to improve their lives and communities through entrepreneurship.

Community Transparency

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RMMFI prides itself in being aggressively transparent. Our goal is to make sure our community has the information necessary to be confident in RMMFI’s journey toward the fulfillment of our mission. Please contact Rob Smith if you would like to discuss any of the items listed below or need additional information about the organization.

In all their dealings, the Rocky Mountain MicroFinance Institute does not discriminate based on: age; ancestry; creed; color; mental or physical disability; gender; gender identity, expression or characteristics; marital status; national origin; political service or affiliation; race; religion; sex; sexual orientation; veteran status; or any other classification protected by federal, state or local law.

The following person has been designated to handle inquiries regarding the non-discrimination policies:

Rob Smith, CEO
PO Box 48138, Denver, CO 80204